Key Responsibilities
- Perform in-depth keyword research and implement on-page and off-page SEO strategies.
- Optimize website content, meta tags, images, and landing pages for improved search rankings.
- Track, report, and analyze website analytics and PPC initiatives.
- Build high-quality backlinks using white-hat techniques.
- Collaborate with content writers to create SEO-friendly blog posts and marketing copy.
- Conduct regular SEO audits and implement recommendations.
- Stay up to date with search engine algorithm changes and industry trends.
- Support the execution of digital marketing campaigns (social media, email marketing, PPC, etc.)
- Monitor and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, and Ahrefs.