A good website is not about the designing and structures; rather it is also about the Search engine friendly contents that are updated there. Likewise, plain content doesn’t make a website and it has to be creative and search engine friendly, visually appealing design and creative layout. So, creative web designing and good search engine friendly contents are important for the success of the website.

Web designing comprises of the final visual appearing and the layout of the web pages. It should be noted that it is different from interactive design or information architecture. Website content requires a sound understanding of search engine friendly and thorough information about what needs to be delivered to the website audiences. It is also important to know what the website visitors are looking for in websites and satisfying their requirements.

The designing of a website generally starts by establishing a business objective to the website, defining requirements, determining target audience and strategizing accordingly the facts. All the design elements must be perfect. Starting of the web designing process doesn’t involve too much of content. Generally it happens that many issues creep up during this stage. This is because if you are loaded with too much content and your web pages fail to accommodate all of it, you have to cut short it. However, if there is enough space on the web pages, you can seek to include them all. Thus, in case of smaller websites, design probably has more importance than content. This is because content inclusion becomes dependent on the website design and layout. So rather uploading simple contents on web it’s good to upload search engine friendly contents.

Search engine friendly content takes precedence over the web design where there is an overhaul of information like in case of larger websites. In case of large websites, there is too much information that needs to be handled in small short of things. There can be online information and offline information waiting to go online. In such cases, the size of content lengths outweighs the designing and becomes the driving force of the design and development process. This is where it gets important for a web designer to efficiently understand the contents of a website in addition of its goals and objective before starting the web designing and development process. The idea is to create a balance between the two important elements.